Business - Introduction
Page created: 27 July 2011
If you have, or are planning a small business with an online presence, you can find some useful technical and marketing information here, some of which can help you green up your business, some will also help you save money. It is the bottom line which counts.
If you are using images on your website you can save a lot of bandwidth for you and your readers by optimising the images. It also helps with download speed and saves energy. Data transfer uses energy, and the greater the file size, the greater the energy use. As your traffic grows it can add up to quite a bit.
Are you using Google or similar low pay affiliate adds on your website? Don't throw your traffic away for the odd penny. Here are a few affiliate programs you can join to get more generous commissions. They also promote environmentally sound products.
The green business is not just one which sells organic products, it is one which looks at the bigger picture. It is pragmatic. What is the bottom line?
f you have a plain html website you don't have to miss out on some of the great features of proper blogs. Comments are one of the most obvious and useful features of blogs. You can get third party comment widgets which is cut and past java script, which is very easy to install, and is run on the supplier's server.
This service is very useful, whether you have a website or not. If you have a website, you can add a link for your readers to get a printer-friendly version of the page. You can also use it if you don't have a website. Get the bookmarklet to use on any page you visit. You can also create PDFs to save.
If you provide an email address on your website for your readers, you need to protect it from spam robots, or "bots". There are several easy ways to do this.
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